[ THE CHALLENGE ]

Ateliere had outgrown its existing brand. The business had evolved, but the identity no longer reflected its scale, technology or ambition. The challenge was to create a stronger, more recognisable brand without losing what already worked.

[ THE APPROACH ]

We reworked the identity around clarity, consistency and flexibility. From visual language and typography to colour, website and campaign applications, every part was designed to work as one connected system.

[ THE RESULT ]

A sharper, more confident brand built for Ateliere’s next stage of growth, with a consistent presence across digital, corporate communications, campaigns and OOH.

[ THE IMPACT ]

2× revenue growth
+40% conversion rate
+75% website traffic in 90 days